McDonalds

McDonalds
World McDonaldization
by
John Severin
McDonald's is the leader in the fast food industry. For years their philosophy of providing good food for a low price has lead to astounding growth throughout the world. This has lead to new jobs and economic benefit for wherever the stores are located.
http://ezinearticles.com/?World-McDonaldization
id=5160671 - Oct 06, 2010
Some Interesting McDonald's Franchise History
by
Rita Lambros-Segur
Have you always wanted to own your own McDonald's Franchise business? Many people have this dream but don't act on it due to a number of reasons. Starting a traditional business takes a certain amount of monetary capital and other resources to get it up an
http://ezinearticles.com/?Some-Interesting-McDonalds-Franchise-History
id=3012008 - Sep 30, 2009
McDonald's Corporation
by
Yvonne L Corda
The McDonald Corporation McDonald's humble beginning started as a small burger joint in San Bernardino, California ran by two brothers Dick and Mac McDonald and ends up to be one of the world's leading food service retailers. McDonald's Corporation has over 32,000 restaurants serving more than 60 million people in 118 countries every day largely due to the McDonald brothers' vision of starting a franchising program from their small restaurant. It all started in 1954 when the brothers met 52 year old Roy Kroc multi-mixer salesmen, who later became their first franchising agent.
http://ezinearticles.com/?McDonalds-Corporation
id=7541168 - Mar 11, 2013
McDonalds Business Analysis
by
N. Vijayarani
Organizations do not exist in vacuum. They operate within a competitive industrial environment. Analyzing its competitors not only enables an organization to identify its own strengths and weaknesses but also help to identify opportunities for and threats to the organization from its industrial environment. SWOT analysis is a systematic analysis of these factors and the strategy that reflects the best match between them.
http://ezinearticles.com/?McDonalds-Business-Analysis
id=687438 - Aug 14, 2007
A Short History of McDonald's
by
Tauqeer Ul Hassan
McDonald's is a famous fast food restaurant known in 119 nations around the world. They are best known for their hamburgers and strong branding. Their most recognizable brand is the Golden Arches closely followed by the clown character called Ronald McDonald.
http://ezinearticles.com/?A-Short-History-of-McDonalds
id=4095527 - May 22, 2010
Why Working at McDonald's Isn't That Bad
by
Imran Patel
Have you ever worked at McDonalds? If not, then you won't know that jobs at McDonalds can be rewarding both financially and on a personal level. Despite popular misconceptions working at McDonald's is an exciting, enjoyable experience, and this article will explain why.
http://ezinearticles.com/?Why-Working-at-McDonalds-Isnt-That-Bad
id=5255982 - Oct 23, 2010
Book Review - Grinding It Out: The Making of McDonalds
by
Pascasio JR Felisilda
The story of the McDonald's franchise is one of the most successful in the history of business. Ray Kroc did not discovered the McDonald's restaurant. Instead, he expanded up it as a franchise operation. This is his story.
http://ezinearticles.com/?Book-Review---Grinding-It-Out:-The-Making-of-McDonalds
id=5486409 - Dec 04, 2010
McDonald's - Franchise Review
by
Thomas E White
McDonald's was founded and started franchising in 1955. A man name Ray Kroc, who was a milkshake mixer vendor, came across brothers Dick and Mac McDonald, who were running a small hamburger stand. He saw how quickly customers were being served and suggested the brothers open a chain of restaurants.
http://ezinearticles.com/?McDonalds---Franchise-Review
id=5946128 - Feb 17, 2011
The "Mcdonald's Coffee" Case
by
Wayne Walker
In one of the most widely misreported and misunderstood cases in recent memory, a Albuquerque, New Mexico jury awarded 79 year-old Stella Liebeck $2.9 million for severe burns suffered after she spilled a cup of McDonald's coffee, which she had placed between her knees. The jury's award was for $200,000 in compensatory damages and $2.7 million for punitive damages (because of McDonald's callous conduct). The jury also found Mrs. Liebeck 20% negligent, reducing the compensatory damages to $160,000. The trial judge also reduced the punitive damages to $480,000. Mrs. Liebeck did not receive $2.9 million, or $2.86 million, or $740,000. The parties entered a post-verdict settlement for a undisclosed amount.
http://ezinearticles.com/?The-Mcdonalds-Coffee-Case
id=50056 - Jul 10, 2005
McDonald's: Buy or Sell
by
Dennis Biray
Supporting the popular catch praise, "We love to make you smile", investors of McDonald's (MCD) may have different reactions to the drop that I foresee for this equity. With added competitors such as Jack in the Box, Burger King, and a broader enemy in the new fashion of going on diets, McDonald's slowly will be feeling the pressures which it has repressed up to now.
http://ezinearticles.com/?McDonalds:-Buy-or-Sell